Today, the patient journey is still in its infancy. Proactive patients increasingly choose healthcare providers who can respond to their needs.
Improving patient experience is about improving the sum of all interactions that influence patient perceptions across the continuum of care. This starts with engaging people before they become patients and continues with the diagnostic and therapeutic experience in a care setting. Ultimately, what matters to patients are treatment outcomes that lead to a higher quality of life. Patients tend to stay loyal to health systems that create excellent experiences and deliver positive results.
What can be done? 4 areas to improve patient experience:
Harvard Business Review: A Four-Part Approach to Improving the Patient Experience
The increasingly competitive healthcare market is facing the problem of balancing the need to deliver good clinical outcomes with demands for patient satisfaction.
We explored the approaches of leading healthcare organizations and created a four-part strategy to improve patient experience by delivering the care they want and need.