Siemens Healthineers is committed to protecting and respecting the privacy of your personal data. This Privacy Notice describes how Siemens Healthineers processes your personal data in compliance with the EU General Data Protection Regulation (GDPR) when you sign up for and use the various Siemens Healthineers services such as participating in events and webinars or subscribing to newsletters or communicating through various channels including social media.
The Siemens Healthineers company (hereinafter also “we” or “us”) listed in the corporate information of the website or which is the host of the event will process your personal data as the data controller.
Depending on how you and we interact, whether you contact us online or via phone, subscribe to newsletters or whether we meet online or in person at an event, we process personal data from different sources.
A lot of the personal data we process is provided by you for example when you register for an event or subscribe to a newsletter or contact us. Some of the data is collected by us, for example information about how you make use of our different offerings.
The following section explains in more detail what personal data Siemens Healthineers processes when you interact with us, why we process it and for how long, on which legal basis we process your personal data and with whom we share it.
For the processing we may rely on your consent or the fact that the processing is necessary to fulfill a contract with you, or because we consider it to be in our legitimate interest, taking into consideration your interests, rights, and expectations. In some cases, the processing may be necessary to fulfil a legal obligation.
Which personal data does Siemens Healthineers process?
Siemens Healthineers offers various events such as webinars, webcasts, expert talks, management meetings, tradeshows, (press) conferences, or events specifically for journalists, analysts or investors, that can take place online and/or on-site. If you register and participate in one of our events, Siemens Healthineers may process the following categories of personal data about you:
- Contact information, such as name, gender, title, e-mail address, phone number, preferred method of communication, preferred language, availability.
- Information relating to your profession, such as function, position, company/institution, media/publisher, organization you represent, education, country/region, expertise, areas of interest (e.g., products, procedures, healthcare trends).
- Activity data, such as events you have participated in, interactions you have had with us, documents you downloaded.
- User content such as, posts, comments, photos, videos, audio data or any other content generated by you.
- Travel information, such as travel plans or preferences, e.g., regarding your accommodation.
- Photos and videos taken by Siemens Healthineers, or third parties contracted by Siemens Healthineers.
- Other data voluntarily provided by you, e.g., via web forms or personal communications.
In addition, we collect data for aggregated statistics, part of these statistics are the number of registrations, booking information and viewer numbers across all participants for an event.
For what purpose does Siemens Healthineers use my data?
We use your personal data to plan, organize, implement and improve events, this includes for example:
- Ensuring your participation and access to the event, e.g., identify you as a participant, reserve your place, send you event-related communication or issue certificates of participation upon request.
- Organizing the event, e.g., adapting the event to your interest or contacting you on a personalized basis during and after the event. This may include sending automated and manual emails, as well as calls from Siemens Healthineers representatives or designated agents.
- Ensuring technical requirements, e.g., size the platform and streaming activity to provide a stable service.
- Documenting an event internally and externally as well as in press and marketing activities, e.g., on the Siemens Healthineers intranet, on the Siemens Healthineers website, in social media or print media.
- Settling the event: For tax and accounting reasons, some personal data is required for post-event processing, e.g., for internal accounting purposes such as the charging of costs, accommodation, or provision costs in connection with the event. This also includes other activities that are required of us by law, such as internal documentation based on compliance regulations.
- Personalizing your event experience, e.g., customizing future events to your interests, presenting more relevant content according to your areas of interest, making suggestions to complete or improve your preferences.
- Conducting analytics, e.g., using data to understand the effectiveness of existing events, measure attendance and engagement with an event, its processes, and its contents, improve our future event portfolio, evaluate, and optimize our services, review technical requirements (streaming quality, download rates, etc.).
- Conducting advertising or marketing activities, e.g., displaying ads, sending marketing communications.
Which legal basis does Siemens Healthineers rely on?
Siemens Healthineers will process your personal data with your consent (Art. 6 (1) (a) GDPR), to perform a contract, take steps at your request prior to entering into a contract (Art. 6 (1) (b) GDPR) or to comply with a legal obligation (Art. 6 (1) (c) GDPR).
In some cases, we process your personal data because of our legitimate business interests (Art. 6 (1) (f) GDPR):
- Regarding ensuring technical requirements, it is our legitimate business interest to ensure the functionality and the technical stability of our events.
- Regarding conducting analytics, it is our legitimate business interest to improve our event portfolio, provide participants with relevant information and maintain contact, establish, and expand a long-term business relationship and gain new potential customers.
- Regarding events for journalists, analysts, and investors we process your personal data based on our legitimate interest in carrying out public relations.
- Regarding event photos and videos, we process your personal data based on our legitimate interest to document our events and support marketing activities.
Where Siemens Healthineers relies on its legitimate interests for processing personal data, Siemens Healthineers has determined that, after a balancing of interests, its legitimate interests are not overridden by your interests and rights or freedoms. More information on the balancing of interests can be obtained by contacting the Siemens Healthineers Data Privacy Organization.
When will my data be deleted?
Unless otherwise agreed in a declaration of consent we process the data for up to 4 months after the end of the event or your last interaction with us or two years after your last activity within the account you created on our event platform. To fulfil our tax and accounting obligations, we store data relevant for this for 10 years, starting with the next fiscal year after the event.
If photos and videos of the event are of historical value they are permanently archived for use in future historical publications, such as publications on company history.
Which personal data does Siemens Healthineers process?
On our websites you can subscribe to various newsletters, which you can customize according to your interests. You can also request or download marketing information about products and services such as brochures or whitepapers or request a demo version of certain services.
When you subscribe to newsletters or request information, Siemens Healthineers processes the following personal data
- Contact information such as first and last name, title, e-mail address, telephone number, country.
- Information relating to your profession, such as job role, organization, areas of interest and preferences (e.g., products or clinical specialties and diseases)..
When you open and interact with our newsletters or messages with marketing information, we process the following personal data:
- Contact information such as first and last name, title, e-mail address.
- Based on your specific cookie settings, we also process data about your interaction with us, either at a statistically aggregated level or on an individual level, e.g., time of opening an email or time of downloading a document.
For what purpose does Siemens Healthineers use my data?
Siemens Healthineers uses this personal data to provide you with the requested information. In addition, we personalize the information offered to you or specific target groups. We use cookies, beacons or pixels to understand if and when a newsletter was opened, which content has been read or shared with other persons.
Which legal basis does Siemens Healthineers rely on?
The legal basis for sending newsletters and other marketing communications in general is your consent (Art. 6 (1) (a) GDPR) and our legitimate interest in maintaining business relationships with our customers (Art 6 (1) (f) GDPR).
The legal basis for the processing of your personal data when using cookies, beacons, pixels or the like is your consent (Art. 6 (1) (a) GDPR).
When will my data be deleted?
Your personal data will generally be stored until you unsubscribe and withdraw your consent for newsletters. Cookies and the like that we use based on your consent to better understand your needs and interests are stored locally with you for 90 days or as long as you do not clear your Internet browser cache.
Which personal data does Siemens Healthineers process?
You can contact us in various ways, e.g., directly via contact forms, in a chat on our website or through social media channels such as LinkedIn, Twitter or Facebook. You can also provide us with comments and feedback by participating in surveys.
Siemens Healthineers processes the following personal data about you
- Contact information you provide, such as your first and last name, e-mail address or telephone number.
- Other information you provide in a support request or message.
For what purpose does Siemens Healthineers use my data?
Siemens Healthineers processes your personal data to respond to your inquiry, clarify your request, and process your comments and feedback. To the extent that these requests or inquiries have accounting or contractual significance, we will add them to the other contractual documents already associated with your company's account.
Which legal basis does Siemens Healthineers rely on?
The legal basis for the processing of your personal data is your consent (Art. 6 (1) (a) GDPR). If your request is aimed at the conclusion of a contract, we process your personal data to perform a contract or take steps prior to entering into a contract (Art. 6 (1) (b) GDPR). To comply with accounting obligations, which constitute a legal obligation, the legal basis is Art. 6 (1) (c) GDPR.
When will my data be deleted?
Unless otherwise agreed in a declaration of consent we process the data for up to 4 months after the end of the event, for surveys latest 4 weeks after the survey.
In special cases, to fulfill our legal obligations, we store contract-related data depending on their relevance for up to 10 years.
Siemens Healthineers processes information described above about your interactions with us to identify your personal interest in our products and services and business needs and to improve our personal communication with you. We determine your current use of our products or services, your participation in and use of Siemens Healthineers offerings, such as our websites, participation in events or requests for marketing information or subscription to newsletters.
We may also use your personal data to improve our business activities, such as gaining business insights, developing marketing strategies, and improving our products and services.
Apart from the information you provide to us or that we collect as described above, we may also collect personal data from third party sources, such as publicly available sources, e.g., business-oriented social networks or information brokers, that are authorized to share information with us. In addition, we also use the services of market research institutions that prepare certain information for us.
Which personal data does Siemens Healthineers process?
When using our websites, Siemens Healthineers processes information which is technically necessary for communication to take place and which may also be automatically sent to us by your browser or device, e.g., IP address, device type, browser type, pages visited, date and time of the request or which is sent to us through cookies.
For what purpose does Siemens Healthineers use my data?
We process this information to enable you to visit the websites, to improve and accelerate the presentation of the websites, to adapt and prepare the information offered for specific target groups and to design the websites according to user preferences. On the one hand, this means aligning our web pages and the user-friendly design of our Internet offering with the actual use of our Internet pages, and on the other hand, monitoring the utilization of our technical infrastructure, especially with regard to cybersecurity aspects.
In addition, we process this information to ensure compliance with our Terms of Use, to exercise or defend ourselves against legal claims, and to prevent and counter fraudulent and similar actions, including attacks on our IT infrastructure.
To see and interact with advanced content objects such as 3D or augmented or virtual reality, Siemens Healthineers may process personal data in form of IP address, cookies, and browser information, which is technically required to deliver the necessary data directly from optimized hosting environments.
Which legal basis does Siemens Healthineers rely on?
The legal basis for the processing is the safeguarding of the legitimate interests of Siemens Healthineers as website operator (Art. 6 (1) (f) GDPR) and your consent (Art 6 (1) (a) GDPR).
When will my data be deleted?
Pseudonymized log files containing the information above are deleted within 7 days after their creation, the retention for voluntarily accepted cookies can be up to 90 days (depending on the frequency with which typically the cache of your browser is cleared).
Which personal data does Siemens Healthineers process?
For your registration and use of our online services such as the event platform we use a central single sign-on service using the same access data across all offerings of Siemens Healthineers (HealthineersID). After the registration for the HealthineersID, you can easily switch between the applications for which you are authorized.
In order to use the single sign-on service for our online services, first name, last name, e-mail address, preferred language, country and company / institution are collected.
For what purpose does Siemens Healthineers use my data?
This personal data is used to provide a secure and standardized authentication and authorization mechanism for our various services.
Which legal basis does Siemens Healthineers rely on?
The legal basis for the processing is your consent (Art 6 (1) (a) GDPR).
When will my data be deleted?
Your account and the personal data associated with it will be stored for two years after your latest activity.
Siemens Healthineers and our partners use cookies and other similar technologies to operate the Siemens Healthineers websites and personalize content and ads. You may find out more about how Siemens Healthineers uses cookies in our Cookie Policy.
For the purposes set out above, Siemens Healthineers may share personal data with the following recipients, if and to the extent such transfer is necessary:
- Siemens Healthineers companies which process personal data to support in fulfilling our contractual or legal obligations or internal functions such as customer services
- Other third parties, e.g.,
- event partners (e.g., conference agencies) for the purpose of planning and implementing the event
- accommodation or transportation partners, which are regularly listed on the registration pages
- business partners or (IT) service providers which process personal data as part of their service provision for Siemens Healthineers (e.g., hosting or IT maintenance and support services such as services for authentication, services for personalized communication, services to establish 3D and virtual reality environments or streamings and digital conferences)
- other participants, for the purpose of exchanging information and ideas to other participants of the same event
- third parties in connection with complying with legal obligations or establishing, exercising, or defending rights or claims or in relation to corporate transactions (e.g., for court and arbitration proceedings, to law enforcement authorities and regulators, to attorneys and consultants).
Sometimes a recipient to whom Siemens Healthineers transfers personal data is in a country in which applicable laws do not provide the same level of data protection as the GDPR. In such cases and unless permitted otherwise by applicable law, Siemens Healthineers only transfers personal data if appropriate and suitable safeguards for the protection of personal data are implemented, in particular, if the recipient entered into the EU Standard Contractual Clauses for the transfer of personal data to third countries with us or if the recipient has approved Binding Corporate Rules in its organization.
Further information on the safeguards in place is available by contacting the Siemens Healthineers Data Privacy Organization.
Unless indicated otherwise at the time of the collection of your personal data (e.g., within a consent form), Siemens Healthineers deletes personal data if the retention of the personal data is no longer necessary in relation to the purposes for which it was collected or otherwise processed and no legal obligations or the establishment, exercise or defense of legal claims make a longer retention necessary.
Under the GDPR, you have specific rights in relation to your personal data. In particular, and subject to the statutory requirements, you may be entitled to:
- obtain confirmation as to whether Siemens Healthineers processes personal data about you and, where that is the case, obtain access to your personal data processed by Siemens Healthineers as well as other information,
- obtain the rectification of your inaccurate personal data processed by Siemens Healthineers,
- obtain from Siemens Healthineers the erasure of your personal data processed by Siemens Healthineers,
- obtain from Siemens Healthineers restriction of processing of your personal data,
- obtain a copy of your personal information that you have provided to Siemens Healthineers or request that your personal information be transmitted to another recipient,
- object on grounds relating to your particular situation to the processing of your personal data by Siemens Healthineers insofar as the processing of your personal data is based on legitimate interests.
If you have given Siemens Healthineers your consent to process your personal data, you have the right to withdraw your consent at any time with effect for the future, i.e., your withdrawal does not affect the lawfulness of the processing based on consent before its withdrawal.
To receive more information regarding these rights or to exercise any of your rights, please contact the Siemens Healthineers Data Privacy Organization.
If you have any questions or comments about our handling of your personal data, or if you would like to exercise any of your data privacy related rights, you can contact the Siemens Healthineers Data Protection Officer at: dataprivacy.func@siemens-healthineers.com.
The Siemens Healthineers Data Privacy Officer will always use best efforts to address and settle any requests or complaints brought to its attention. In addition, you may also contact a supervisory authority with requests or complaints. The lead supervisory authority for Siemens Healthineers is: Bayerisches Landesamt für Datenschutzaufsicht, Promenade 18, 91522 Ansbach, Germany,
We keep our Privacy Policy under regular review to make sure it is up to date and accurate. The date of the last update can be found at the beginning of this Privacy Policy. We recommend that you visit this page regularly to check for any updates that may have been made.